When quantities of food are changed can we see larger and smaller quantities equally?

  • Apparently not.
  • According to a recent study, people are more likely to spot downsizing compared to over sizing.
  • According to a recent study, people are more likely to spot downsizing compared to over sizing.
  • I think most of us have noticed when a brand reduces its product size. Even though the container may be the same we notice there is not a much product.
  • A recent article published in theJournal of Experimental Psychology demonstrated that “Across five studies involving 4,842 size judgments, they show that people, including experts such as professional chefs from the Paul Bocuse Institute, estimate quantity decrease more accurately than quantity increases.”
  • “On average, they found that a portion that is doubled in size is judged to be only 72% larger than the original size.
  • When the quantity of food was halved,  most respondents guessed 53% of the original size. This is a close approximation.
  • “Our brain is very bad at judging quantity increases, but surprisingly accurate at judging quantity decreases”
  • “Supersizing food portions is a lose-lose proposition: Consumers don’t realize how much food is available, they refuse to pay a fair price for it, and end up eating more than realize.
  • The article also mentions how a serving of coca cola has evolved over the years.
  • “For its first 50 years, the standard measure Coca-Cola bottle was 6.5 fluid ounces. Now single servings of Coke at American fast food restaurants regularly reach up to 32 ounces.”
  • Food and beverage portions have increased considerably in the past 30 years, a trend that has been identified as a leading contributor to the obesity epidemic (Hollands et al., 2015). We know that obesity will increase the risk of diabetes and heart disease.

According to the  Obesity Action Coalition,

  • Since 1970, the number of fast food restaurants in business doubled, which equates to about 300,000 establishments in the United States.

Do you frequently eat at a fast food resturant”

  • Try to limit how often you eat at a fast food restaurant.
  • They are fast and cheaper but usually not healthy.
  • It is easy to consume over 1500 calories with just one meal.
  • Even salads have a lot of extras.
  • I am often surprised when calories I see the number of calories that are contained within some of the salads that are offered at a fast food or restaurant chain.

obesityHow can you cut back on the calories?

  • Be prepared
  • Grill the chicken yourself. You can marinate the chicken with olive oil, balsamic vinegar, and Italian herbs.
  • This saves calories compared to what you would normally eat at a fast food restaurant.
  • I try to make a few at a time then store the away for easy salads or sandwiches on whole grain bread.
  • Leave off the Sauces, ask for them on the side.
  • The same thing with salad dressing, ask for it on the side and try to limit how much you actually use.
  • I try to stick with olive oil and vinegar. I add a little pepper as well.It works for me without adding calories and preservatives.
  • Mayonaise and high-calorie sauces can add tons of calories to a sandwich. Use mustard, salsa,  avocados or just use the juice from tomatoes.
  • Grilled foods are usually less in calories compared to fried foods.
  • Drink water or seltzer, which is lower in calories and sugar.
  • Watch your portions. If you are out at a restaurant you may ask them to divide the meal before they bring t to you You can take to rest home for another meal.
    Substitute the Fries for,
  • a salad or another vegetable
  • an apple
  • a yogurt

What do you think of the study?


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